{"product_id":"zipp-404-s","title":"404 S","description":"\u003ch2\u003eZIPP 404 S\u003c\/h2\u003e\n\u003cp\u003e\u003cspan\u003eDesigned from the ground up, the Zipp 404 S offers the ideal balance of weight, aerodynamics, and aesthetics to the discerning cyclist looking to upgrade their experience on the road. Building upon the groundwork laid by its predecessor, the 303 S, this next-generation S-level road wheel is fit for road racers, criterium specialists, or any high-performance pavement rider.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eAt 50mm deep, the 404 S rim’s mid-depth profile provides premium-level aerodynamic performance while staying shallow enough to maintain stability in crosswinds. Paired with a 23mm internal rim width, this TSS wheel allows for 28-40 mm width tires to be run at lower pressures for optimal rolling resistance and control on nearly any road condition.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eFeatures\u003c\/strong\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003e50mm rim depth.\u003cbr\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003e20-hole 2-cross configuration with Sapim CX-Sprint spokes\u003cbr\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eZipp 76\/176 hubset, providing 36 points of quick engagement\u003cbr\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eWeighs in at just 1585 grams.\u003cbr\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003e23mm inner rim width.\u003cbr\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\n\u003cspan\u003eLifetime Warranty and Crash Replacement policy that lets you ride with confidence \u003c\/span\u003e\u003cspan\u003eand the security of our best-in-class rider support.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eFaster in the Wind\u003c\/strong\u003e\u003cbr\u003eSporting a 50mm mid-depth rim profile with a 23mm internal width, 404 S is designed to be run with wider tires and lower pressures for minimized vibration and better rolling resistance — ultimately saving you power for when it's time to take your pull.\u003c\/p\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0295\/7574\/1488\/files\/Pro_Level_Decals_Zipp_404_S.jpg?v=1784923369\" alt=\"ZIPP 404 S | Strictly Bicycles\" style=\"float: none;\"\u003e\u003c\/div\u003e\n\u003cp\u003e\u003cstrong\u003eHigh Caliber Construction\u003c\/strong\u003e\u003cbr\u003e404 S comes loaded with Zipp's legendary 76\/176 hub, kitted out with three pawls and 36 points of engagement, so you can put down power with confidence your sprint will keep up.\u003c\/p\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0295\/7574\/1488\/files\/High_Caliber_Construction_Zipp_404_S.jpg?v=1784923385\" alt=\"ZIPP 404 S | Strictly Bicycles\" style=\"float: none;\"\u003e\u003c\/div\u003e\n\u003cp\u003e\u003cstrong\u003ePro-Level Decals\u003c\/strong\u003e\u003cbr\u003eStocked with your choice of White or Grey, 404 S has the same graphics as our pro teams and is made to match your build.\u003c\/p\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0295\/7574\/1488\/files\/Faster_In_The_Wind_Zipp_404_S.jpg?v=1784923472\" alt=\"ZIPP 404 S | Strictly Bicycles\" style=\"float: none;\"\u003e\u003c\/div\u003e","brand":"Zipp","offers":[{"title":"Dark Grey \/ Front \/ (None) Front Only","offer_id":55815022674212,"sku":"00.1918.802.000","price":630.0,"currency_code":"USD","in_stock":false},{"title":"Dark Grey \/ Rear \/ SRAM XDR","offer_id":55815022805284,"sku":"00.1918.803.001","price":670.0,"currency_code":"USD","in_stock":false},{"title":"Dark Grey \/ Rear \/ HG Driver","offer_id":55815022838052,"sku":"00.1918.803.000","price":670.0,"currency_code":"USD","in_stock":false},{"title":"White \/ Front \/ (None) Front Only","offer_id":55815022870820,"sku":"00.1918.802.002","price":630.0,"currency_code":"USD","in_stock":false},{"title":"White \/ Rear \/ SRAM XDR","offer_id":55815023001892,"sku":"00.1918.803.004","price":670.0,"currency_code":"USD","in_stock":false},{"title":"White \/ Rear \/ HG Driver","offer_id":55815023034660,"sku":"00.1918.803.003","price":670.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0295\/7574\/1488\/files\/001918794000-WH-404-S-CL-F-12X100-DGRY-A1-c-DriveSide-S-v4.jpg?v=1784919638","url":"https:\/\/www.strictlybicycles.com\/products\/zipp-404-s","provider":"Strictly Bicycles ","version":"1.0","type":"link"}